Maximising space and sales with a commercial multideck

A carefully located multideck is an excellent investment for any retail outlet, from a small corner store to a large supermarket. They’re vital for promoting impulse purchases and showcasing a range of different products in one unit.

Our multidecks come in a variety of shapes and sizes so you can choose the ideal one for your retail space. They give you the space to display products in an attractive and eye-catching way, allowing customers easy access to the contents.

Visibility is key to sales

If your customers don’t see something, in general, they won’t want it. Impulse buys rely on your customers being able to see items they can buy. A multideck gives you an impressive amount of space to display a range of different products to appeal to all tastes.

Our multidecks have different options for shelving, so you can display different items within the same unit.

If you want to offer freshly made sandwiches with chilled drinks to your lunchtime customers, we have a multideck for that. If you want a variety of cold beers and wines for the party crowd, then a tall multideck allows you to stock a full range.

And if you offer a large selection of chilled ready meals in your supermarket, to catch weary workers on their way home, then being able to see the variety on offer will boost your sales.

Few people are happy to dig around inside a fridge or freezer with poor visibility to find something specific. Multidecks are designed to make it easy to display your products, easy for your customers to access them, and easy for you to manage your stock. Choose a multideck to get the most out of your stock and optimise your sales.

Good placement improves customer flow

It’s not just how you display the items within your multideck that’s important, but the placement of the multideck itself. This is especially important in smaller retail stores where space is limited. A multideck allows you to display a good range of stock, but if it’s awkwardly located in a dark corner, you won’t capitalise on its effectiveness.

So, study your customers. How do they move around the store? Where do they queue? Where do they stop?

Placing multidecks near the queue can be good, as it can encourage people to make last-minute purchases while they’re shopping. However, if people always queue in front of the multideck then it might make it difficult for shoppers to see inside, and reduce your sales. Spending time thinking about the best place to locate your multideck will ensure you get the most out of it.

Why buy a TEFCOLD multideck

If you own or manage a busy retail business, you need equipment you can rely on. Food needs to be kept at certain temperatures to ensure it’s fresh and tasty. Older or unreliable units can struggle to keep food at the right temperature which can lead to food going off quicker than normal. Food that’s spoiled because it’s kept at the wrong temperature is costly and wasteful.

Investing in a high-quality multideck will give you peace of mind that your product is kept at the correct temperature.

This reduces waste and ensures your customers are receiving good quality food and drink. The business impact of poorly functioning units can be severe.

Don’t risk your business with faulty fridge and freezer units, when you can invest in a high-specification TEFCOLD multideck today.

Upgrade your retail space today

A vertical multideck gives you an incredible amount of product visibility for the floor space it uses. In retail, space is a premium. The bigger the store, the higher the cost, so using the space you have wisely is extremely important to the long-term viability of your business.

Take time to consider your multideck’s placement and which type of multideck will work best for your business space. We have an extensive range of multidecks suitable for different sizes and types of business. If you require more advice or support to help you choose the best multideck for your retail space, then call our friendly and experienced team today on 01332 850090.