Which commercial refrigerator would be good for a grocery store?

Choosing the best commercial refrigerator for your grocery store is an important business decision. A good quality commercial refrigerator is a worthwhile investment, but it can be a large cost upfront, so you need to spend time choosing the best commercial refrigerator for your business. All businesses are different, and as such, their needs are different. Spend time considering your business, your growth plans and your customers to help you choose the best commercial refrigerator for your business and if you need some advice, we’re always here to help.

What do you need?

Why are you choosing a new commercial refrigerator? You may want to replace an older style existing one to improve energy efficiency and reduce your running costs. In this case, you may be looking for one with the same footprint as your previous one. You may find that the same external footprint gains you more space inside due to the improved streamlined design of newer models so you can increase your stock capacity at the same time. You may be expanding your business or increasing the range of goods you offer. Perhaps you want to start offering cold meats and local cheeses and want a small display fridge to promote your new range? You may simply be upgrading all your units to replace them with bigger ones, to hold more stock and sell more products. You may be planning a total refurbishment of your store to improve the layout and customer flow so that you can cope with a higher volume of customers and offer a better customer experience.

Popular models for successful grocery stores

Delicatessens find our TEFCOLD Elera Flat Serveover range a fantastic investment for their retail businesses. These give plenty of space to attractively display cold meats and cheeses, with excellent lighting and quality design features.

Many grocery stores find adding a cold drinks display fridge a great asset to their business. A strategically placed multideck can encourage impulse buys with an open front for reduced barriers to purchase, and our TEFCOLD MD range is a popular choice for these businesses. Those who are looking for the most energy-efficient commercial refrigerators for their business may enjoy the TEFCOLD Galaxy FGD range, with A and B energy ratings.

We have an excellent range of different types, styles and models of fridges, as well as certain models for those on a tighter budget. You can see the full range of commercial refrigerators here.

Don’t just choose the right refrigerator, but the right place for it

It’s important to remember that it isn’t just a case of choosing the best refrigerator for your business but also the best place to put it. The location of your display fridge can make a massive difference to the volume of sales it generates. If you place your new display fridge in a dark corner at the back of your grocery store, where customers don’t wander, you’ll not get a good return on your investment. If you place your display fridge near the till, stocked with appetising grab-and-go snacks designed to appeal to hungry shoppers, you’ll see a much better return on your investment. It’s always worth considering your customer flow. Watch how your customers behave. Where do they walk? Where do they linger? Where do they stop and queue? You’ll optimise your sales by considering the location of your key items. Some businesses find they can benefit by redesigning their store’s flow and improving their customers’ experience in the process. Happy shoppers equal happy business owners.

Enjoy peace of mind with TEFCOLD

If you’re investing in a new commercial refrigerator, you want to make sure you pick the right fridge from the right company. With TEFCOLD, you can be assured of outstanding after-sales services and support. We offer warranties on our products so you know you’ve made a sound investment. We don’t just support our customers while they’re choosing their refrigerator but offer an experienced and helpful after-sales support service. It’s this level of service to our customers that means they return to us over the years to upgrade their refrigeration units. We pride ourselves not only on the quality of our products but also on the quality of our customer service. For advice on the best commercial refrigerator for your grocery store, please contact our helpful and friendly team today on 01332 850090.