What are the benefits of low-height multidecks?
In this article, we’ll explore the benefits of low-height multidecks and why businesses might choose them over traditional (taller) models.
15 February 2024
Low-height multidecks are refrigeration units designed for small stores or those with low ceilings. They’re becoming increasingly popular because they optimise space while providing an efficient way to display products.
If you own a store with low ceilings, tight spaces, or even one only accessible through narrow or low doors, a low-height multideck could be your perfect solution.
In this article, we’ll explore the benefits of low-height multidecks and why businesses might choose them over traditional (taller) models.
Space optimisation
Space optimisation is one of the most significant and clear-to-see benefits of low-height multidecks. They’re perfect for small areas, allowing for efficient use of retail space. By being shorter, they can fit underneath low ceilings or be carried into stores through small doors yet still provide sufficient display space.
The customisation options of low-height multidecks are also well worth a mention. Manufacturers and retailers (like TEFCOLD) design these models to make them easy to adjust and optimise for specific store layouts. For instance, we’ve worked with clients to ensure their commercial fridges and freezers sit together to give the appearance of one larger unit or fit around obstacles that can’t be moved.
Through these types of customisations, you can rest assured that your business will still be able to fully utilise its customer-facing floor space.
Accessibility
Another brilliant advantage of low-height multidecks is accessibility. The lower height means all customers, including anyone with mobility issues, are more likely to be able to reach the products on the shelves. These things go a long way in improving the shopping experience for all. They’re the types of subtle gestures people appreciate and remember.
On top of the already-low unit, low-height multidecks come with adjustable shelving options. As such, you could set the display up to ensure the most needed products are as low as possible. Alongside potentially helping customers, you’re also encouraging your staff to avoid lifting overly heavy items.
Product visibility
A natural consequence of a low-height multideck is increased product visibility, with a greater range of products at eye level and less ‘space’ for customers to search through to find what they want. As a result, stores tend to see greater customer satisfaction along with more impulse buys.
Low-height multidecks also come with various options to further enhance product visibility. These include LED lighting and light strips. You can use these to draw customers’ eyes to the displayed products, especially those at eye level. LED lighting is also cost-effective and energy-efficient, making it the most appropriate choice for lights often left switched on.
Energy efficiency
Having mentioned LED lighting, let’s delve into more ways that low-height multidecks save you on your utility bills.
In contrast with the traditional, taller units, low-height multidecks use less energy. In simple terms, this comes down to the smaller volume and footprint, meaning less electrical energy is needed for cooling.
Like most multidecks, low-height units typically come with the optional extra of clear glass doors. This goes a long way in improving energy efficiency by keeping the cool air inside. Doors also reduce condensation buildup on shelves and products, so produce stays fresher for longer.
Many glass-fronted multidecks are specially designed to minimise condensation on the doors. The best models come with a heated door to ensure customers can always see in clearly.
Versatility
Regarding product display options, low-height multidecks are as versatile as they get. For example, you could place them near the tills, encouraging customers to take a snack or drink. Some shops fill smaller multidecks with just one or two products (such as a drink brand or sandwiches) to create themed displays, highlighting these items and driving sales figures.
Now, we come back to the intrinsic benefits associated with all multidecks. Low-height units, just like any other, can be fitted with adjustable shelving and various accessories like baskets or hooks. As such, your shop or cafe could create a unique aesthetic or theme or display a broader range of products, including anything difficult to place on shelves.
The versatility of low-height multidecks gives you multiple options and creates a unique atmosphere for the customer, encouraging them to return.
Find a low-height multideck with TEFCOLD
And so, low-height multidecks come with many of their own benefits. Of course, they’re best suited to smaller buildings or areas difficult for employees or delivery staff to access. However, any shop or store looking to maximise retail space and provide a unique shopping experience should consider low-height multidecks as an ideal option.
TEFCOLD is a globally-known brand, a producer and retailer of some of the best low-height multideck display fridges out there. Here in the UK, we’re proud to be able to support our customers with fantastic options on warranties, deliveries, and pre- and post-sale customer support.
For more information on what we can do for your business, please don’t hesitate to contact us. Reach out through the Live Chat, email (sales@tefcold.co.uk), or by giving us a ring at 01332 850090.